A field guide to scraping with AI
Scraping used to belong to engineers. Now if you know who you want to sell to, Claude can do the rest. This site teaches the whole system, starting with the free playbook.
Who this is for
Every GTM team hits the same wall. You know exactly who you want to reach, but getting the list is the hard part. The usual options: pay Apollo or Clay for the same data every competitor has, or hand it to an agency that doesn't know your market. The third option is learning to build it yourself with AI. This site is for the third option.
Map your whole market, segment it by the software each company runs, and build ad audiences from public data instead of bought lists. Scraped data is proprietary data. Nobody else has it, so it fuels content your audience can't get anywhere else.
Build the territory list with verified emails, then rank it so the best-fit accounts float to the top of the call sheet.
Fill the empty fields in the CRM. Enrich thousands of accounts overnight for less than a data vendor's demo call costs.
Use cases
Most teams stop at the first one. The playbook walks all three through one golf story, start to finish.
Every company in your market in one spreadsheet, with the people who run them and emails that don't bounce. Imagine 16,000 golf courses and their general managers found overnight.
Read it in the playbook →What a prospect's own website tells you that changes the pitch. The golf version: which booking system every course runs, and what kind of course it is. The flat list becomes a ranked pipeline.
Read it in the playbook →One scraped table powers every channel you run: CRM for sales, ranked call sheets for BDRs, cold email that knows the prospect, direct mail, custom ad audiences, even content built on data only you have.
Read it in the playbook →If it's public, it's scrapeable:
And it lands in the tools you already run:
The playbook
The Scrape With Claude Playbook is the golf story above told start to finish, plus the system behind every case on this page: find the companies in your market, find the people who run them, turn both into outbound. Seven techniques, three copy-paste playbooks, a five-minute setup.
Reads in one sitting. No paid tier, no held-back chapter.
What you'll learn
Each one also has its own plain-English walkthrough with prompts you can copy.
The tools
The playbook walks you through every one. Claude Code does the work, the rest are what it reaches for when a site needs more than a plain read. Each link explains the tool in plain English.
The next step
Seven techniques, three copy-paste playbooks, the exact tools, a five-minute setup. Free.
Who's behind this
I'm Chris. I do marketing and GTM engineering, with over 10 years in B2B SaaS. I scrape with Claude every week: market maps, enriched lists, verified contacts for real campaigns. So I wrote down how I actually do it.
Everything here works. The sample data is made up to protect anyone's real numbers, but the techniques are exactly what I run. More about me at chris-as-is.com.
One more thing. If you want a hand with any of this, or you've got a project in mind, get in touch. Tell me what you're working on.
DM me @chris_as_is